Netflix leads with 260+ million subscribers worldwide, but Disney+ and Amazon Prime Video are closing the gap. Here's how the major streaming platforms compare.
The Data
The streaming wars have intensified as every major media company launched their own platform. Despite increased competition, Netflix has maintained its lead through original content investment and global expansion.
| Platform | Subscribers | Owner |
|---|---|---|
| Netflix | 260M+ | Netflix Inc. |
| Amazon Prime Video | 200M+ | Amazon |
| Disney+ | 150M+ | Disney |
| Max (HBO) | 95M+ | Warner Bros. |
| Peacock | 30M+ | NBCUniversal |
Analysis
First-mover advantage. Netflix's decade-long head start gave it unmatched global infrastructure and brand recognition.
Bundle power. Amazon Prime Video's numbers are boosted by Prime membership bundles. Disney+ benefits from Hulu and ESPN+ bundles.
Methodology
Subscriber counts from company earnings reports and industry analyses. Prime Video counts include all Prime members with video access.
Sources
- Company Earnings Reports
- Variety
